Ales Grey Rodeo Drive Slip On

Footwear Design + Art Direction

Ales Grey partnered with Italian materials innovator XL EXTRALIGHT® to be the first to use their proprietary compound SUSTAINABLE+ for the Rodeo Drive slip-on. It's a first-of-its-kind, slip-on shoe that combines ultra lightweight comfort with sustainability.

Client

Ales Grey

Scope

Footwear Design

Footwear Development

Packaging Design

Art Direction

Team

Design Direction: Steve Patino Footwear Design, Packaging, Design, Art Direction: Eric Wada 3D Modeling + Development: XL EXTRALIGHT®

The Ales Grey Rodeo Drive Slip On was launched by a successfully funded Kickstarter Campaign

XL EXTRALIGHT® manufacturers the Rodeo Drive Slip On in Le Marche, Italy

Packaging

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Let's make something exciting. Get in touch!

eric@eric-wada.com